Stand Out in a Competitive Market as an MGA/MGU

MGAs/MGUs are dealing with more competition, changing market conditions, and higher everyday losses. To keep growing, they need more than experience — they need a pricing strategy that is clear and easy to apply. Standing out today means making faster, smarter, data-based decisions.

Typical challenges

Competitiveness

Lack of visibility into how your pricing compares to the competition, making it harder to explain low conversion in certain segments.

Elasticity

Uncertainty around how much to adjust prices for different segments without hurting conversion or profitability.

Impact

Difficulty anticipating how different rating strategies will affect key KPIs like profitability and growth.

How Akur8 can help MGAs /MGUs to stay competitive

Benchmark conversion performance to uncover pricing weaknesses

Quickly and automatically assess how your pricing performs across different risk factors by comparing observed and predicted conversion rates, identifying segments where pricing may be misaligned with the market, and uncovering missed opportunities.

1

Segment based on price sensitivity to optimize commission strategies

Use automated elasticity detection to quickly uncover how different customer segments respond to price changes, helping you fine-tune commission strategies that either boost conversion or improve margins - all without relying on guesswork.

2

Simulate pricing strategies and evaluate their commercial impact

Test multiple rating strategies at once and compare their expected impact on key business metrics - from margin to growth - so you can confidently choose the best path forward based on clear trade-offs and financial projections.

3

AllClear Travel Insurance deploys Akur8 to empower its pricing team

"Akur8’s platform offers a best-in-class pricing ecosystem for data analytics, risk and demand modeling, rate making and impact assessment. Akur8’s pricing suite is fully integrated and easy to use. It allows us to speed up our modeling process, turning weeks of modeling into a few hours and shifting team effort from production to analytics and decision making."
Marie Carter, Head of Pricing at AllClear Travel Insurance
300+ insurers worldwide boost their pricing and reserving with Akur8
Get in touch with our team to learn more about Akur8
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